Jennifer Brinkman, MBA

Jennifer Brinkmann, MBA, has been Chief of Staff at the St. Louis Regional Health Commssion since 2010. Prior to joining the Commission, Jennifer served in senior positions in brand and communications firms, where she led strategy and campaign development for major consumer brands, community initiatives and health care companies. As Chief of Staff, Jennifer has applied this experience to the development of the Alive and Well STL initiative, which has resulted in significant awareness and adoption of trauma-informed practices in the St. Louis region. Jennifer earned an MBA from the John M. Olin School of Business at Washington University in St. Louis.o Jennifer Brinkmann, MBA, has been Chief of Staff at the St. Louis Regional Health Commssion since 2010. Prior to joining the Commission, Jennifer served in senior positions in brand and communications firms, where she led strategy and campaign development for major consumer brands, community initiatives and health care companies. As Chief of Staff, Jennifer has applied this experience to the development of the Alive and Well STL initiative, which has resulted in significant awareness and adoption of trauma-informed practices in the St. Louis region. Jennifer earned an MBA from the John M. Olin School of Business at Washington University in St. Louis.o Jennifer Brinkmann, MBA, has been Chief of Staff at the St. Louis Regional Health Commssion since 2010. Prior to joining the Commission, Jennifer served in senior positions in brand and communications firms, where she led strategy and campaign development for major consumer brands, community initiatives and health care companies. As Chief of Staff, Jennifer has applied this experience to the development of the Alive and Well STL initiative, which has resulted in significant awareness and adoption of trauma-informed practices in the St. Louis region. Jennifer earned an MBA from the John M. Olin School of Business at Washington University in St. Louis.

Presentation:

How the Science About Trauma Changes the Conversation

Alive and Well STL has created a movement in the St. Louis region to reduce the impact of toxic stress and trauma, reaching beyond mental health providers and into schools, health centers and communities. With more than 35,000 people engaged on social media and a significant media presence, work has begun across sectors and with individuals to develop solutions that interrupt the devastating impact of trauma. Community members of St. Louis have been on a nearly three-year journey to translate the science about trauma and toxic stress into community solutions. Through this work, a campaign has reached across the community to increase understanding and empathy, to reduce the stigma about mental health, to develop understanding about how resiliency develops and to encourage individuals and organizations to take action. This community-level work holds the promise of improving the emotional wellbeing of individuals and communities, ultimately improving health outcomes.

 

Learning Objectives:

  • To understand how to develop a message that changes the conversation from, “What’s wrong?” to “What’s Happened?”
  • To understand strategies for developing a network of individuals and organizations who prioritize and champion the interruption of trauma and toxic stress
  • To explain how the work of creating trauma-informed communities connects to community prevention strategies